WORK

A collection of projects I've done in recent years and things I've learned.

 
 

FREELANCE PHOTOGRAPHER 

One of my great passions is being trusted to capture my clients' important moments, whether it's a wedding, engagement, or graduation.

I got my first DSLR and copy of Photoshop when I was 13. All my free time in middle school and high school was spent scouring the Internet for tutorials and tinkering around behind the camera and on the software. More of my portfolio can be found here.

Allie.jpg
 

 

EMAIL MARKETING COORDINATOR / THIRDLOVE 

ThirdLove is an innovative intimates brand that uses design and technology to help women find their perfect fit.

In this role, I had the pleasure of working with the Email Marketing Manager to continue to grow the email marketing program. As the second member of the team, I managed the day-to-day operations of the program, optimized our campaigns through intensive A/B testing, and provided data-driven strategy to increase sales.

Image: ThirdLove

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ASSOCIATE PROGRAM MANAGER / SEPHORA

Sephora is the world's leading prestige beauty retailer with a mission to teach and inspire its clients.

I was contracted to work as one of the program managers on the Digital Marketing team and worked on a variety of projects including site brand updates, emails, social media, and larger digital campaigns. Learning project management techniques and empathetic & efficient cross-functional communication are skills I'll be taking with me in all aspects of my career and life. 

Image: Sephora

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ASSOCIATE  / CUFF

CUFF created fashionable wearable tech that included safety features.

As my first full-time role out of college, I was thrilled to work at a company that combined fashion and tech so beautifully. During my time there, I rotated between different departments such as operations, design, and marketing. I helped manage the company's social media presence, created a brand strategy, and assisted in content creation until the company was acquired and restructured.

Image: CUFF | Fun fact: that's my hand!

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Interested in more? Check out my LinkedIn profile here.